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Scent - The Most Powerful of The Senses

Updated: Feb 21, 2021

At a young age, it is likely that you were introduced to the five human senses of sight, smell, sound, taste and touch. The sensory organs of the body - ears, nose, mouth, eyes and skin - transmit information to the brain, which help us to make sense of the world around us. Arguably the most powerful of these senses is smell.

The priform cortex, located behind the olfactory bulb in your brain, works tirelessly to identify smell. There are over a trillion distinct odors and scents that our brain has the ability to detect. We tend to associate certain smells with moments or objects in our lives. Scent is powerful in its ability to drive an emotional response within us - allowing us to recollect distinct memories and additionally affecting our mood, attitude, behavior and perceptions.

What if we could harness the power of scent to derive certain emotional responses and connections within us and within the world we are surrounded by? Simple answer - we can.

The application of fragrances and scent are both an intimate and personal pursuit. The effects of which will vary from individual to individual. At VOID Fragrances, we craft irresistible fragrance oils with immense depth that seek to trigger powerful, individualized experiences.

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